New videos are constantly showing up on the internet every single day. And it’s truly no wonder why; videos are incredibly entertaining and tend to keep the attention of an audience much better than written text does. Everybody and anybody has the ability to create a video, which is fantastic news for people and businesses that have websites. Web pages don’t just have to be filled with walls of text and a picture here and there. Web pages can incorporate videos and truly grasp the attention of the viewers. But with millions of videos already in existence, how do you make yours stand out from the rest?
Much like with books, a video’s title is incredibly important. A clever but informative title is necessary for success. Not only do you need something that explains what the video is about, but you need something that is going to draw the attention of an audience. There are most likely already a ton of videos out in the world with similar subject matter to the one you’re creating, so give the title a twist that shows your video is unique and needs to be watched.
Be sure to take advantage of the ability to add text boxes to your videos. Add links to your website, relevant articles you’ve written, and even other videos you’ve created. This is especially helpful when your videos are viewed in places other than on your website. A hit on YouTube can now mean a hit on your website, a hit on your articles, and a hit on even more of your videos. Videos can most definitely be your key to success, but first you have to be able to make successful videos.